Copy Writers

Write advertising copy for use by publication or broadcast media to promote sale of goods and services.

Tasks Include:

Write advertising copy for use by publication, broadcast or internet media to promote the sale of goods and services.
Present drafts and ideas to clients.
Discuss with the client the product, advertising themes and methods, and any changes that should be made in advertising copy.
Vary language and tone of messages based on product and medium.
Consult with sales, media and marketing representatives to obtain information on product or service and discuss style and length of advertising copy.
Edit or rewrite existing copy as necessary, and submit copy for approval by supervisor.
Write to customers in their terms and on their level so that the advertiser's sales message is more readily received.
Write articles, bulletins, sales letters, speeches, and other related informative, marketing and promotional material.
Invent names for products and write the slogans that appear on packaging, brochures and other promotional material.
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The data sources for the information displayed here include: O*NET™ 16.0; US Department of Labor (BLS); Virginia Workforce Connection.

Virginia: + 8.5%

National: + 6.5%

Education

Bachelor's Degree

Job Zone:

Four: Considerable Preparation Needed

Income Range:

Highest ($50,000 and up)

National

$65,960.00

State

$63,182.11

Regional