Copy Writers
Write advertising copy for use by publication or broadcast media to promote sale of goods and services.
Tasks Include:
- Write to customers in their terms and on their level so that the advertiser's sales message is more readily received.
- Discuss with the client the product, advertising themes and methods, and any changes that should be made in advertising copy.
- Write advertising copy for use by publication, broadcast, or internet media to promote the sale of goods and services.
- Present drafts and ideas to clients.
- Vary language and tone of messages based on product and medium.
- Consult with sales, media and marketing representatives to obtain information on product or service and discuss style and length of advertising copy.
- Edit or rewrite existing copy as necessary, and submit copy for approval by supervisor.
- Develop advertising campaigns for a wide range of clients, working with an advertising agency's creative director and art director to determine the best way to present advertising information.
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The data sources for the information displayed here include: O*NET™; US Department of Labor (BLS); Virginia Workforce Connection.
Projections Quick View:
Virginia: + 5.9%
National: + 3.0%
Education
Bachelor's Degree
Job Zone:
Four: Considerable Preparation Needed
Income Range:
Highest ($50,000 and up)
Median Earnings:
National
$58,850.00
State
$63,090.00
Regional
